Congstar
Congstar captivates Gamescom 2024 with an accessible photo booth and customized AI filters!
At Gamescom 2024 in Cologne, Congstar showcased a booth that prioritized innovation and accessibility. To immerse all visitors in the brand world and create maximum buzz, the CUBE photo booth was utilized. This photo booth featured a customized AI filter that transformed trade show guests into the Congstar campaign mascot "Cyra." The experience thrilled attendees and attracted many to the booth.
Overview of the AI project
Client: Congstar at Gamescom 2024, Cologne
Service: Provision of the height-adjustable "CUBE" photo booth with a custom AI filter
Technology: AI filter, instant printing (unprocessed photo), personalized QR code for accessing AI images
Project Goals: Make the brand message interactively tangible and achieve maximum attention at the trade show booth
Congstar
Congstar captivates Gamescom 2024 with an accessible photo booth and customized AI filters!
At Gamescom 2024 in Cologne, Congstar showcased a booth that prioritized innovation and accessibility. To immerse all visitors in the brand world and create maximum buzz, the CUBE photo booth was utilized. This photo booth featured a customized AI filter that transformed trade show guests into the Congstar campaign mascot "Cyra." The experience thrilled attendees and attracted many to the booth.
Overview of the AI project
Client: Congstar at Gamescom 2024, Cologne
Service: Provision of the height-adjustable "CUBE" photo booth with a custom AI filter
Technology: AI filter, instant printing (unprocessed photo), personalized QR code for accessing AI images
Project Goals: Make the brand message interactively tangible and achieve maximum attention at the trade show booth
Congstar
Congstar captivates Gamescom 2024 with an accessible photo booth and customized AI filters!
At Gamescom 2024 in Cologne, Congstar showcased a booth that prioritized innovation and accessibility. To immerse all visitors in the brand world and create maximum buzz, the CUBE photo booth was utilized. This photo booth featured a customized AI filter that transformed trade show guests into the Congstar campaign mascot "Cyra." The experience thrilled attendees and attracted many to the booth.
Overview of the AI project
Client: Congstar at Gamescom 2024, Cologne
Service: Provision of the height-adjustable "CUBE" photo booth with a custom AI filter
Technology: AI filter, instant printing (unprocessed photo), personalized QR code for accessing AI images
Project Goals: Make the brand message interactively tangible and achieve maximum attention at the trade show booth
Congstar
Congstar captivates Gamescom 2024 with an accessible photo booth and customized AI filters!
At Gamescom 2024 in Cologne, Congstar showcased a booth that prioritized innovation and accessibility. To immerse all visitors in the brand world and create maximum buzz, the CUBE photo booth was utilized. This photo booth featured a customized AI filter that transformed trade show guests into the Congstar campaign mascot "Cyra." The experience thrilled attendees and attracted many to the booth.
Overview of the AI project
Client: Congstar at Gamescom 2024, Cologne
Service: Provision of the height-adjustable "CUBE" photo booth with a custom AI filter
Technology: AI filter, instant printing (unprocessed photo), personalized QR code for accessing AI images
Project Goals: Make the brand message interactively tangible and achieve maximum attention at the trade show booth
Goal 1: Amplify the Brand Message with AI Filters – Become a Character in the Game
The project focused on delivering Congstar's brand message impressively and interactively. Using the CUBE Photo Box and a specially developed AI filter, we achieved this: The filter kept the participants’ faces authentically intact while the background, clothing, and hairstyle were digitally transformed by AI. This personalized transformation immersed visitors in Congstar's gaming world, making them appear like the mascot "Cyra" – a unique experience and an exciting way to present the brand immersively.
Goal 2: Maximize Attention at the Booth with an Accessible Photo Box
Besides the interactive brand message, another focus was on accessibility and attention at the trade fair booth. Our SnapCube CUBE Photo Box is barrier-free and height-adjustable, allowing everyone, regardless of size or physical limitations, to easily enjoy the experience. The strategic use of the photo box ensured Congstar had an open and welcoming booth that was well-received and offered an inclusive experience.
Technology & User-Friendliness: Instant Prints and QR Codes for Digital Reach
To maximize the booth experience and avoid long waits, the original photo was printed immediately. Additionally, the print included a QR code, allowing attendees to access their AI-generated image. They could share these unique results directly on their social media. This combination of instant prints and digital QR codes extended the reach of the action far beyond the event, ensuring Congstar was also visible online.
Challenge: Multi-Person Detection and Costumed Guests
At Gamescom, many attendees wear creative costumes, presenting a special challenge for the AI. However, SnapCube A.I.'s tailored AI filters ensured that everyone in the photos was reliably recognized and integrated into the "Congstar Gaming World" – regardless of costumes or group photos. The CUBE Photo Box offered all guests a seamless, individual experience, guaranteeing ideal results for Congstar's brand message.
Conclusion
The deployment of the SnapCube CUBE Photo Box at Gamescom 2024 was a complete success. With our bespoke AI filter technology and accessible design, we made Congstar's message tangible and effectively captured the visitors' attention. The combination of an interactive brand world and accessible engagement set new standards in trade fair activation and enhanced Congstar's digital presence beyond Gamescom. Photos by Lisa Schoeger.
Goal 1: Amplify the Brand Message with AI Filters – Become a Character in the Game
The project focused on delivering Congstar's brand message impressively and interactively. Using the CUBE Photo Box and a specially developed AI filter, we achieved this: The filter kept the participants’ faces authentically intact while the background, clothing, and hairstyle were digitally transformed by AI. This personalized transformation immersed visitors in Congstar's gaming world, making them appear like the mascot "Cyra" – a unique experience and an exciting way to present the brand immersively.
Goal 2: Maximize Attention at the Booth with an Accessible Photo Box
Besides the interactive brand message, another focus was on accessibility and attention at the trade fair booth. Our SnapCube CUBE Photo Box is barrier-free and height-adjustable, allowing everyone, regardless of size or physical limitations, to easily enjoy the experience. The strategic use of the photo box ensured Congstar had an open and welcoming booth that was well-received and offered an inclusive experience.
Technology & User-Friendliness: Instant Prints and QR Codes for Digital Reach
To maximize the booth experience and avoid long waits, the original photo was printed immediately. Additionally, the print included a QR code, allowing attendees to access their AI-generated image. They could share these unique results directly on their social media. This combination of instant prints and digital QR codes extended the reach of the action far beyond the event, ensuring Congstar was also visible online.
Challenge: Multi-Person Detection and Costumed Guests
At Gamescom, many attendees wear creative costumes, presenting a special challenge for the AI. However, SnapCube A.I.'s tailored AI filters ensured that everyone in the photos was reliably recognized and integrated into the "Congstar Gaming World" – regardless of costumes or group photos. The CUBE Photo Box offered all guests a seamless, individual experience, guaranteeing ideal results for Congstar's brand message.
Conclusion
The deployment of the SnapCube CUBE Photo Box at Gamescom 2024 was a complete success. With our bespoke AI filter technology and accessible design, we made Congstar's message tangible and effectively captured the visitors' attention. The combination of an interactive brand world and accessible engagement set new standards in trade fair activation and enhanced Congstar's digital presence beyond Gamescom. Photos by Lisa Schoeger.
Goal 1: Amplify the Brand Message with AI Filters – Become a Character in the Game
The project focused on delivering Congstar's brand message impressively and interactively. Using the CUBE Photo Box and a specially developed AI filter, we achieved this: The filter kept the participants’ faces authentically intact while the background, clothing, and hairstyle were digitally transformed by AI. This personalized transformation immersed visitors in Congstar's gaming world, making them appear like the mascot "Cyra" – a unique experience and an exciting way to present the brand immersively.
Goal 2: Maximize Attention at the Booth with an Accessible Photo Box
Besides the interactive brand message, another focus was on accessibility and attention at the trade fair booth. Our SnapCube CUBE Photo Box is barrier-free and height-adjustable, allowing everyone, regardless of size or physical limitations, to easily enjoy the experience. The strategic use of the photo box ensured Congstar had an open and welcoming booth that was well-received and offered an inclusive experience.
Technology & User-Friendliness: Instant Prints and QR Codes for Digital Reach
To maximize the booth experience and avoid long waits, the original photo was printed immediately. Additionally, the print included a QR code, allowing attendees to access their AI-generated image. They could share these unique results directly on their social media. This combination of instant prints and digital QR codes extended the reach of the action far beyond the event, ensuring Congstar was also visible online.
Challenge: Multi-Person Detection and Costumed Guests
At Gamescom, many attendees wear creative costumes, presenting a special challenge for the AI. However, SnapCube A.I.'s tailored AI filters ensured that everyone in the photos was reliably recognized and integrated into the "Congstar Gaming World" – regardless of costumes or group photos. The CUBE Photo Box offered all guests a seamless, individual experience, guaranteeing ideal results for Congstar's brand message.
Conclusion
The deployment of the SnapCube CUBE Photo Box at Gamescom 2024 was a complete success. With our bespoke AI filter technology and accessible design, we made Congstar's message tangible and effectively captured the visitors' attention. The combination of an interactive brand world and accessible engagement set new standards in trade fair activation and enhanced Congstar's digital presence beyond Gamescom. Photos by Lisa Schoeger.
Goal 1: Amplify the Brand Message with AI Filters – Become a Character in the Game
The project focused on delivering Congstar's brand message impressively and interactively. Using the CUBE Photo Box and a specially developed AI filter, we achieved this: The filter kept the participants’ faces authentically intact while the background, clothing, and hairstyle were digitally transformed by AI. This personalized transformation immersed visitors in Congstar's gaming world, making them appear like the mascot "Cyra" – a unique experience and an exciting way to present the brand immersively.
Goal 2: Maximize Attention at the Booth with an Accessible Photo Box
Besides the interactive brand message, another focus was on accessibility and attention at the trade fair booth. Our SnapCube CUBE Photo Box is barrier-free and height-adjustable, allowing everyone, regardless of size or physical limitations, to easily enjoy the experience. The strategic use of the photo box ensured Congstar had an open and welcoming booth that was well-received and offered an inclusive experience.
Technology & User-Friendliness: Instant Prints and QR Codes for Digital Reach
To maximize the booth experience and avoid long waits, the original photo was printed immediately. Additionally, the print included a QR code, allowing attendees to access their AI-generated image. They could share these unique results directly on their social media. This combination of instant prints and digital QR codes extended the reach of the action far beyond the event, ensuring Congstar was also visible online.
Challenge: Multi-Person Detection and Costumed Guests
At Gamescom, many attendees wear creative costumes, presenting a special challenge for the AI. However, SnapCube A.I.'s tailored AI filters ensured that everyone in the photos was reliably recognized and integrated into the "Congstar Gaming World" – regardless of costumes or group photos. The CUBE Photo Box offered all guests a seamless, individual experience, guaranteeing ideal results for Congstar's brand message.
Conclusion
The deployment of the SnapCube CUBE Photo Box at Gamescom 2024 was a complete success. With our bespoke AI filter technology and accessible design, we made Congstar's message tangible and effectively captured the visitors' attention. The combination of an interactive brand world and accessible engagement set new standards in trade fair activation and enhanced Congstar's digital presence beyond Gamescom. Photos by Lisa Schoeger.
